Swiss Eyewear Group and ADCL
announce a European distribution agreement
for the Rip Curl brand
Paris/Zürich, June 2014. The Swiss Eyewear Group (International) AG and ADCL are excited to announce the signing of a partnership agreement for the European distribution of the Rip Curl brand.
“We are extremely pleased to enter into this partnership. There is enormous synergy potential with ADCL and the Swiss Eyewear Group joining forces to internationally distribute the popular Rip Curl brand. Rip Curl is a very intriguing brand that will perfectly complement the Swiss Eyewear Group’s product portfolio. Adding this edgy, highly recognized global brand is creating a lot of excitement within the Swiss Eyewear Group as well as with our European distribution partners” says Jerry Dreifuss, CEO of the Swiss Eyewear Group (International) AG.
“We have known the Swiss Eyewear Group founders and its management team for many years and are excited about entering into a new partnership with them. Between our distribution capabilities in the French market and the Swiss Eyewear Group’s access to a powerful international distribution network, there is tremendous growth potential for the Rip Curl eyewear collections.” says Olivier Petifils, Managing Director of ADCL.
The new Rip Curl eyewear collections will be launched through the international distribution network of the Swiss Eyewear Group at the start of the 2014/2015 sunglass season and will be displayed and promoted using a well thought through, effective marketing and point of purchase concept for the optical retailers.
Swiss Eyewear Group (International) AG is a privately held, registered company with its headquarters in Zürich Switzerland. The Swiss Eyewear Group has a presence with its INVU. ultra polarized eyewear collection in over 40 countries around the globe. INVU. is a registered trademark of the Swiss Eyewear Group (International) AG.
ADCL is a privately held, registered company with its headquarters in Paris, France. ADCL was established in 1994 and is serving the French optical market with an extensive product portfolio including Rip Curl, Les Triplés, Schott NYC.
Étiquettes : accesoires modes, accessoires mode, acuite, adcl, basse vision, bienvoir, créateur designer, créateur mode, créateurs, créateurs de mode, créateurs made in france, créateurs modes, createur de lunettes, createurs de lunettes, design, dmla, fashion, frequence optic, frequence optic tv, frequenceoptic, gifo, infolunettes, le monde de l optique, le monde de l'optique, lentilles de contact, les annonces de l optique, les lunetiers du jura, lunetier made in france, lunetiers, lunetiers made in france, lunette, lunette de soleil, lunette italienne, lunette optique, lunetterie parisienne, lunettes, lunettes createurs, lunettes de créateur, lunettes de créateurs, lunettes de soleil, lunettes de sport, lunettes enfants, lunettes fabrication française, lunettes femmes, lunettes hommes, lunettes made in france, lunettes mode, lunettes optique, lunettes optiques, lunettes solaire, lunettes solaires, lunettes sport, made in france, mido, mode accessoires, mode design, mode femme, mode femmes, mode française, mode italienne, mode luxe, monde de l'optique, rip curl, swiss eyewear
Votre commentaire