The Finnish fashion and design house Marimekko is launching an eyewear collection together with the leading eyewear designer and distributor Mondottica. The first optical products of the new eyewear collection, conceived and developed by Mondottica in collaboration with the Marimekko design team, will first hit the Finnish market in August 2015 gearing up to the global launch of the whole collection including also sunglasses at the end of 2015. When Marimekko was founded in 1951, its bold colours and unconventional prints gave the company a strong and unique identity. Marimekko’s courageous, positive and empowering way of life is translated into the eyewear collection through selected classic prints and a unique colour palette celebrating the company’s art of print making. The love of nature has inspired brushed wood effect finishing, while Marimekko’s timeless dialogue between colours comes alive through the play of contrasts with palettes and materials. Headquartered in Hong Kong with offices all over the globe, Mondottica has a long experience in working with different brands translating their design heritage to unique eyewear. In the new Marimekko eyewear collection, Mondottica has used its vast expertise to include the combination of unique materials and techniques matched with carefully crafted details. From shiny and brush finishes of handmade acetates and stainless steel metals each product has been designed to epitomise Marimekko’s joy of life.
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