FLEYE Copenhagen récompensé au salon de Opti Munich

FLEYE wins German Design Award
December 2018

Press release: Fleye Copenhagen is receiving the German Design Award for Excellent Product Design in the Category Lifestyle and Fashion.

The German Design Awards are the international premier prize awarded by the German Design Council, the authoritative German body for branding and design. Its goal is to discover, present, and honour unique trends in design.

Fleye Copenhagen eyewear frame « Fox » was one of more than 5,400 products presented to the jury and got awarded with the « Special Mention » in the Category Lifestyle and Fashion.

« We are beyond excited to win the award, especially because we work so hard on our collections. The German Design Award confirms our efforts to become better and better, and feels like a huge pounding of the back, which just encourages us to reach the next level. » – Annette Estø, Founder and Head of Design at FLEYE Copenhagen.

The GDA are considered among the most prestigious design competitions worldwide. Special Mention awards are given to designs that feature particularly successful partial aspects or solutions – these prizes honour the commitment of companies and designers.

In its statement, the Jury is highlighting not only the lively, impish and sturdy design of Fox, that is handcrafted in 3 visible layers of a hard density cellulose acetate in combination with beta-titanium, but also the overall adaptability of the frame for individual wearers.

The ceremony will be held on February 8th in Frankfurt, Germany.

About the product
Fox is composed of three visible layers, combining solid and transparent acetate with sleek beta-titanium to create a look that is classy yet playful. Handcrafted with a hard density cellulose acetate, Fox opens a new chapter in eyewear design that ensures a new lightness and flexibility in a strong and durable frame. The acetate temple end tips and nose pads are individually adjustable for the perfect fit. Fox is made using non-toxic materials with hypoallergenic qualities, and comes with AR coated lenses.

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