Posts Tagged ‘fashion’

lightbird 2019

11 juin 2019
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LIGHT_MATTER

THE FIRST LIGHTBIRD’S COLLECTION 

 

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LIGHTBIRD is the new brand in the eyewear panorama founded by the Italian designer Corrado Rosson. The 100% Made in Italy brand has debuted at MIDO 2019.

 

Light, passion, innovation and color are core aspects of the Bellunese brand that designer Corrado Rosson wanted to express in his first independent collection.

 

The innovation is in the D.N.A. of the brand, LIGHTBIRD in fact adopts a new material called Light_MATTER, derived from the union of two materials: Italian acetate and light alloy of high-tech aluminum. Light_MATTER collection is also the name given to the first collection, consisting of fifteen models of which thirteen are optical, man, woman and unisex, and two sunglasses models for woman.

 

The names of the models – Heart, Planet, Desert, Fox, Queen, Vulcan, Earth, Moon, Prince, Asteroid, Water – are inspired by the places and characters of « The Little Prince » and evoke aspects of the brand values such as passion, light, balance, naturalness in wearability, the material and the importance of quality style and materials.

 

The geometries are characterized by an alternation of lines and shapes that can be sharp and decisive, as in FOX LB002 model for men, or rounded and sinuous, as in PLANET LB003 model for women. The colors choice is dynamic, ranging from monochromatic tone-on-tone models to two-tone models with animalier acetates or strong colors. The innovative composite material Light_MATTER allows playing on the chromatic contrasts between the two materials that make up the front. They range from the Mirror « Natural Light » combined with a very modern Etheric Pink acetate, to a Hi-Tech Anthracite « Light off » combined with brightly colored plastics, such as Light Orange or more tone on tone like Bright Black.

 

HEART – THE ICONIC MODEL

 

The iconic model created for the first collection is HEART, the only feminine frame able to stand out in the world of eyewear. With its appearance, this unique model has the ambition to communicate all the values contained in the new brand.

 

« Heart wants to be a vehicle for a message: great passion, creativity, Made in Italy and, being the heart of a bird, is the allegory of the man who tends to rise, fly, even if by nature he cannot do it. However, at the same time, this angular heart represents the conflict in the human soul, the representation of contrasts and impulses that often make you accomplish the unexpected and make life so intense and exclusive.”

 

One of the distinctive elements of LIGHTBIRD is technology, not only productive but also linked to the digital world. In the temple tip the QR code, scanned through the camera of a common smartphone can connect you digitally to Light_NEST, the « nest » of Lightbird. The optician, agent and end customer will thus automatically create a community that, through the company portal, will create opportunities for loyalty and work.

PLANET LB003 WOMAN SUNGLASS 

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The sun model PLANET is characterized by a retro style shape. The rounded lenses bring us back to the great splendor of the first decades of the twentieth century, but the innovative production system leads to a contemporary style. On the left lens there is a small detail that refers to the logo of LIGHTBIRD: the bird’s eye. The women’s sun collection includes three colors including an exciting Etheric Pink contrasted by a front Mirror « Natural Light » and Mirror Pink lenses. The other two-color variations used for this woman’s sun model: Total Black with anthracite « Light off » and smoky grey lenses; Total Soft Brown Havana combined with a « Warm Light » metal and shaded Brown lenses.

HEART LB001 ICON FEMININE SUNGLASS

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For the launch of the new brand, HEART – LB001 was created, an all-women model designed to represent the brand’s concept in an iconic way. Corrado Rosson reinterprets and creates his own version of the heart-shaped glasses, a great evergreen classic of the ’60s, taking the heart of the stylized logo LIGHTBIRD. There are three chromatic proposals: Total Light Blue with a « Natural Light » satin metal and Blue gradient lenses; Total Bright Black with a « Light off » anthracite satin front and Yellow multilayer lenses; Total Soft Brown Havana with « Warm Light » satin metal and Brown gradient lenses.

DESERT  LB013

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Clean lines and innovative Light_MATTER material. The dynamic-colored frames and the monochromatic front in hi-tech metal make DESERT a decisive and contemporary men’s eyewear. Ideal for both an informal casual look and a youthful formal one. The model is available with acetate frames in four colors combined with the different shades of the metal front. Total Soft Brown Havana combines with a satin Navy Blue metal, Total Chocolate Brown with Light Brown satin metal, Cubic Old Red Havana with Bright Black temples and a satin Warm Light metal front. The Light Green frame, which evokes Nature, contrasts with the light grey temples and the anthracite « Light off » metal front.

FOX LB002

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The FOX men’s optical model is dedicated to those who love to follow the style without sacrificing visual well-being. The minimal shape is enhanced by the contrast of materials, on the part of the lenses, where the metal placed frontally meets the acetate. The frame is total color. The model is available in four shades. The elegant model in Total Bright Black with metal front « Light off » satin Anthracite. The C042 evokes beaches and summer thanks to the Total Cubic Honey Havana frame and the « Warm Light » metal front. For an important evening, the Total Night Blue with its satin metal front Blue Navy is the ideal model. The C026 color model with a sporty, youthful cut and Light Orange frame, Bright Grey temples and « Light off » Anthracite metal.

VULCAN LB 006

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In honor of its name, the VULCAN optical frame – a force of Nature – is characterized by strong color contrasts. The innovative material Light_MATTER in this case generates a strong contrast that characterizes the color C026. The monochromatic anthracite metal front « Light Off » contrasts with the Light Orange acetate just like the incandescent lava on the slopes of a volcano. The essential lines of the silhouette make Vulcano a pair of glasses for a contemporary man and adapts to every face. Ideal for both a casual, informal look and a youthful, sporty one. The model is available in four shades. To distinguish itself in elegant occasions, the Total Bright Black with front in anthracite metal satin « Light off », the Total Soft Brown Havana with the metal of the front « Warm Light » satin, the Total Night Blue with the front Blue Navy satin to be always ready for any type of event.

 

QUEEN LB 010

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The woman’s model of the first collection of LIGHTBIRD offers lines of strong femininity, a sinuosity that evokes a woman with a « fifties » style, always « queen » of her way of being and contemporary thanks to the use of materials of the latest generation.

A woman’s optical frame that adapts to the personality of the wearer or to the personal fashion style. QUEEN is available in warm Nuance for the C013 in Total Cubic Havana with the metal « Light off » satin Anthracite; in Total Bright Violet with the metal in Light Violet satin that gives that touch of color to everyday life. Elegant and with a smoother impact for the C051 in Total Bright Face Powder with « Warm Light » satin metal front. Darker and stronger shades for the Total Soft Brown Havana with the front in « Light off » satin metal in the color Anthracite.

Publicités

collection de lunettes LIGHTBIRD 2019

22 mars 2019
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LIGHTBIRD

LIGHT. HEART. PASSION. INNOVATION.

 

LIGHTBIRD is the new brand in the eyewear panorama founded by the designer of international fame Corrado Rosson. The 100% Made in Italy brand will debut at OPTI 2019.

 

LIGHTBIRD is on the market as a start-up that, through two patents, offers a unique and innovative product. LIGHTBIRD embodies a world of values that can be identified with a « nest », ready to welcome those who are willing to share the same features. Indeed, technology is the means with which LIGHTBIRD succeeds in establishing a link with the entire supply chain and, specifically, with opticians, helping them to retain their customers. This relationship is established through a system called Light_nest that involves the use of an APP and the reading of the unique serial number inserted in the QR code positioned in the temple tip of each pair of glasses.

 

Innovation is in the D.N.A. of the brand also from the production point of view. LIGHTBIRD in fact adopts a new material, Light_matter, derived from the union of two materials: Italian acetate and hi-tech light aluminum alloy. Light_matter is the name given to the first collection, consisting of 13 prescription models and 2 sunglasses.

 

 

 

DESERT

Clean lines and innovative material Light_matter. The animalier style and the hi-tech metal monochromatic frontal, make Desert a decisive and contemporary optical frame. Ideal for an informal casual look as well as a youthful formal one.

The model is available in 4 shades.

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FOX

The FOX prescription model is dedicated to those who love following the style without sacrificing visual well-being. The minimal shape is enhanced by the contrast of materials, on the part of the lenses, where the metal placed frontally meets the acetate. The frame is total color. The model is available in 4 shades.

 

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VULCANO

In honour of its name, Vulcan, in this model we find strong chromatic contrasts. The innovative material Light_matter in this case generates a strong chromatic contrast that defines the color C026. The monochromatic front in « light off » anthracite metal contrasts with the Light Orange acetate just like the incandescent lava on the slopes of a volcano. The easy shape makes Vulcano a contemporary eyewear and suitable for every face. Ideal for both a casual, informal look and a youthful, sporty one. The model is available in 4 shades.

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PLANET

 

The sun model PLANET is characterized by a vintage style shape. The rounded lenses bring us back to the great splendour of the first decades of the twentieth century, but the innovative production system leads to a contemporary style. On the left lens the tiny round detail refers to LIGHTBIRD’s logo: the bird’s eye. The women’s sun collection includes 3 colors, including a very modern Etheric Pink contrasted by a mirror-polished metal front.

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nouvelle collection COCO SONG

2 juin 2017

COCO SONG: A JOURNEY INTO THE FAR EAST,
AMONGST CLASSICAL INSPIRATION AND MODERN REVIVAL

Area98 welcomes the new Coco Song collection, the famous eyewear brand known around the world for its inspiration from the Far East.

The precious elements that have always distinguished the collection – such as silk, dried flowers, feathers and other natural inserts – are combined with exclusive acetates and innovative colour combinations designed for the new season, resulting in highly refined frames, made entirely by hand for the woman who wants to feel unique. Semi-precious stones – turquoise, white howlite, malachite, lapis lazuli and tiger eye – blend with chiseled metal decorations which recall the symbolism of ancient oriental dynasties, in an imaginary journey through distant and mysterious lands.

The Carry On and Nobody Away models stand out thanks to their colour contrasts and decorative details. In the first proposal a delicate feather rests on silk among the layers of acetate of the front and temples, while beautiful dried flowers adorn the frame on the second. Both models are complemented by semi-precious stones or enamelled metal plaques inserted into the frames.

The temples of the Excited Evening model show off a semi-precious stone set in an enamelled decoration with two dragons, an elegant symbol of strength and good fortune that completes this finely crafted frame. The same inspiration is found in the Beautiful Thing model, which presents a fresher and lighter decoration however: a detail in two-tone enamelled metal that evokes the scales of the imperial dragon and gives a refined exotic flavour to the frame.

collection de lunettes EVATIK 2016

24 novembre 2016

EVATIK Fall 2016 Collection

EVATIK launches 5 new styles for Fall 2016. Focusing on the use of materials in new and interesting ways, EVATIK’s new releases feature unique design elements and quality materials in order to appeal to the fashion savvy man who is looking for understated style and lightweight comfort.
Inspired by the athleisure trend, models E-9133 and E-9135 are sure to please both on and off the field. With a block titanium front and beta titanium temples, both styles are almost weightless and incredibly comfortable due to the flexibility of the beta titanium temples. Featuring screwless hinges, both styles are highlighted by a laser cut outline that circles the front and carries through the temples in high-octane accent colors like red, yellow, green and blue. E-9133 is a contemporary semi-rimless design that, while understated, still has a fashion element with the vibrant pops of color. Model E-9135 has a slightly more sporty appeal due to its angular shape and full rim profile, while the vivid accent colors are a perfect compliment to the styling.

Model E-9134 is a rectangular shaped frame with a stainless steel front and handmade acetate temples for a clean, uncluttered look that is distinctly EVATIK. Interesting design elements such as a linear laser engraved pattern and vibrant geometric metal accent pieces add a bold edge to an otherwise refined look. E-9134 is available in dashing hues of Khaki Olive, Navy Blue and Grey Orange.

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A shiny metallic finish combined with a ribbed accent pattern on the brow bar and temples add texture and depth to the strong techno silhouette of style E-9136. Featuring Redtenbacher hinges for extra comfort and fit, E-9136 is a perfect combination of luxury and futuristic design. E-9136 is available in high gloss metallics such as Brown Gun, Blue Gun and Black Gun.

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With a retro inspired eye shape and a mixed material composition, model E-9137 will delight the stylish man in pursuit of originality. The stainless steel frame is remarkably thin and accentuated with high-density acetate with a smoky striped pattern on the front and back. The contrasting finishes combined with the mysterious patterns of this beautifully designed frame make it an edgy fashion accessory. E-9137 is available in earthy hues of Grey, Brown and Blue.

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EVATIK is produced by WestGroupe; for more information please visit http://www.evatik.com or http://www.westgroupe.com.

Nouvelle collection de lunettes solaires HACKETT

19 août 2015

The lenses, the spring hinges, the acetates; every gram of each Hackett Bespoke Sunglass has been carefully crafted using only the finest parts, materials and techniques. Whilst colouration is classical, the styling is never old fashioned. The fit is immaculate, the finishes impeccable; this is great British eyewear at its most authentic.

2015 will see the launch of the first Hackett UTX sunglasses. HSB838 as worn by Jeremy Hackett on the catwalk features graduated faded acetate with a retro nod. With this new innovative UTX technology, Hackett Bespoke Sun offers the finest acetate frames on the market today. 30% lighter than normal and half the thickness of a regular frame, weighing only a few grams meaning more comfort and leaves no marks. .

Introducing new lightweight silhouettes combined with vintage inspired eyeshapes as seen in HSB835, details are authentic with real riveted hinges and metal endpieces. Each handmade frame is fitted with anti reflective reverse coated lenses for a flawless finish..image image image

Nouvelle collection de lunettes optique par HACKETT

18 août 2015

One thing Hackett prides itself on is never compromising on style, and the new SS15 Bespoke UTX Optical collection is certainly a visual treat. The finest handmade acetates, authentic metal riveted hinges and carefully crafted finishes have been combined to create the new modern classics.

From sandblasted matte finishes layered with gloss interiors to rich honey tortoiseshells and contrasting navy fronts in HEB146, all feature that final flourish with custom Union Jack hidden trims.

Drawing inspiration from timeless tailoring, every piece represents sophistication and luxury while maintaining the very essence of British tradition; vintage styling comes together with classic panto eyeshapes and handcrafted amber and olive horn acetates in HEB148 finished with a touch of gentlemanly charm.

Invest in ageless style with eyewear that’s sure to see you through the season.image image image

Nouvelle collection de lunettes TED BAkER EYEWEAR

15 août 2015

TED’S NEW SS15 EYEWEAR COLLECTION BURSTS INTO LIFE WITH FLASHES OF BOLD PRINTS,
INNOVATIVE SUPER FINE MATERIALS, HIDDEN MESSAGES AND CONFIDENT COLOURS;
THEY MAY JUST BE A PIGMEimage imageyNT OF YOUR IMAGINATION.

This season sees the launch of Ted’s top notch acetate.
Half the thickness of regular glasses, Ted’s carefully handcrafted UTX (Ultra Thin Xyl)
frames are 30% lighter than noimagermal and weighing only a few grams, they leave no marks.
One should leave an impression for the right reasons, after all.

Proving there is more to Ted than meets the eye, his Men’s Optical collection is the stuff of daydreams.
Striking color blocks of bold forest green and deep red hues featured in DENNY TB8120 are finished in ultra fine handmade UTX acetate.
The season’s smart yet stylish look is full of retro styling with metal front pins and diamond temple tip details.

Whilst Ted showcases his true colours with his signature prints in HEWITT TB4239.
Inky shades of grey and black are layered with paisleys and geometric prints in this classic combination frame,
ensuring a double take wherever you may wander.
TED BAKER MEN’S SUN SS15
WHETHER YOU’RE JETTING OFF TO JAMAICA, STRUTTING THE STREETS
OF SAN FRANCISCO OR CASTING YOUR ROD INTO YONDER POND,
TED’S SS15 SUN COLLECTION HAS THE PERFECT PAIR OF SHADES TO
CATCH THAT SUMMER SUN.
Handcrafted acetates in luxury finishes, signature prints and metal trims
all congregate in the new men’s sun collection.

Sandblasted matte finish acetates are mixed and matched with Ted’s signature prints in JAMESON TB1351
all finished with an inlaid metal rimwire and hidden trims.

Retro eyeshapes and classic keyhole bridge detailing in BRANNON TB1355
is given a modern twist with contrasting crystal acetate temples featuring two-tone lamination.
Seeing is believing after all.

nouvelle collection de lunettes MYWOODI

30 juin 2015

MyWoodi, wooden eyewear for everyone.

Manufactured in Italy, using wood from around the world,
MyWoodi eyewear features a clean, linear style that is ultra-modern and extremely cool.
The light, playful and totally tasteful wooden eyewear is priced aggressively, placing it within range of everyone’s budget.
Featured in the first collection are 12 styles – 5 sun wear and 7 vision wear –
in 6 different types of wood and colors.
Composed of eight layers of wood, their exciting chromatic nuances are fresh and fashionable.
Sixty processing phases, 15 of which are carried out by hand, yield a feather-light product that weighs in at
13 grams (less than half an ounce).
An invisible side hinge completes the whole.

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MyWoodi, wooden eyewear for everyone. MyWoodi is part of WooDone Eyewear.

nouvelle collection de lunettes COCON SONG

24 juin 2015

COCO SONG COLLECTION SOLEIL : LE GOÛT D’UN ORNEMENT PRÉCIEUX

Mai 2015 – La nouvelle collection de lunettes de soleil signée Coco Song, la ligne d’Area98 consacrée aux personnes qui savent s’exprimer à travers leur style charmeur, est un hymne à la sensualité et à l’élégance féminine.

Inspirée de l’opulence étincelante des anciens empires d’Orient, cette collection comprend quatre modèles entièrement faits main, qui proposent les éléments iconiques de la marque. Ainsi, au fil des ornements en soie raffinée, des détails précieux, des matières rares et des pierres dures, les personnes qui portent ces lunettes redécouvrent le plaisir de voyager dans l’espace et dans le temps à destination de contrées lointaines. Franches et tranchées, souvent uniques, les couleurs apportent une touche de dynamisme et d’épaisseur aux cercles, alors que les ornements sur les branches sont rehaussés, donnant ainsi des sens profonds et remplis de mystère aux montures.

Un phénix stylisé se pose délicatement sur la monture papillon du modèle BOBO COOL aux verres fumés, alors que l’on aperçoit une plume impalpable tombant gracieusement sur la surface des branches.
Un jeu de couleurs contrastantes souligne la personnalité du modèle NIGHTS LIGHTS, à la forme ample et carrée, et aux verres fumés qui reprennent la couleur du cercle. Une décoration en métal de goût oriental et le détail léger de la plume sur les branches viennent compléter la monture. Ces éléments précieux sont également présents dans le modèle ROSE ROOM, dont le cercle œil de chat est souligné par des décorations raffinées qui semblent avoir été faites au ciselet. Les verres teintés noirs mettent quant à eux en valeur la couleur vive de la monture.

Une grecque en métal émaillé parcourt la partie supérieure du cercle et les branches du modèle AFTER HOURS. Une touche de couleur sur la monture, raffinée et féminine, exprime le charme d’une femme mystérieuse, dont le regard se cache derrière des verres foncés.

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nouvelle collection de lunettes par MARIMEKKO

22 juin 2015

The Finnish fashion and design house Marimekko is launching an eyewear collection together with the leading eyewear designer and distributor Mondottica. The first optical products of the new eyewear collection, conceived and developed by Mondottica in collaboration with the Marimekko design team, will first hit the Finnish market in August 2015 gearing up to the global launch of the whole collection including also sunglasses at the end of 2015. When Marimekko was founded in 1951, its bold colours and unconventional prints gave the company a strong and unique identity. Marimekko’s courageous, positive and empowering way of life is translated into the eyewear collection through selected classic prints and a unique colour palette celebrating the company’s art of print making. The love of nature has inspired brushed wood effect finishing, while Marimekko’s timeless dialogue between colours comes alive through the play of contrasts with palettes and materials. Headquartered in Hong Kong with offices all over the globe, Mondottica has a long experience in working with different brands translating their design heritage to unique eyewear. In the new Marimekko eyewear collection, Mondottica has used its vast expertise to include the combination of unique materials and techniques matched with carefully crafted details. From shiny and brush finishes of handmade acetates and stainless steel metals each product has been designed to epitomise Marimekko’s joy of life.

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