collection de lunettes EVATIK March 2020

EVATIK March 2020 collection

Minimalistic and architectural designs made with the finest materials define the new EVATIK collection for March 2020. With equal focus on fit, function and aesthetics the new styles provide uncompromising comfort with luxury appeal. 

For men requiring a larger eye size, stainless steel style E-9203 is a new take on the classic navigator. The polished frame is contrasted by the matte finish of the eye rim. Ultra-thin and lightweight with flat metal temples and screwless hinges, this style is available in metallic hues of black light gun, gunmetal and black gold. 

Style E-9204 is a classic rectangular shape with a straight browline. The square hinge creates a design detail, accentuated by the contrast in color. With a matte finish, this style is available in black grey, navy grey, and charcoal red.

Titanium style E-9205 is a semi-rimless rounded square shape. The browline features classic masculine hues in a matte finish to contrast the color-blocked bridge and temples. The stylized temples with its unique engraved linear pattern and custom hinge for added durability adds the finishing touch. This style is available in black gunmetal, navy gun, and grey light gunmetal. 

Stainless steel style E-9206 is a classic round in an ultra-thin profile with a stylized bridge. The high shine finish of the frame is contrasted against the matte painted eye rim in a contrasting color. Available in black light gun, gunmetal, and black gold. 

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collection de lunettes femmes par LIGHTBIRD

 

LIGHTBIRD LAUNCHES TWO NEW WOMEN’S OPTICAL MODELS

 

BAOBAB and SNAKE .

Two new 100% Made in Italy women’s models, characterized by innovative shapes, color combinations and design.

 

 

January 2020_ LIGHTBIRD launches two new women’s optical models : BAOBAB and SNAKE. The designer Corrado Rosson thus completes LIGHT_MATTER, the debut collection of the Bellunese brand, after having presented two other novelties in Munich: FLOWER and BUSINESSMAN.

 

New shapes and color combinations feature the frames that will expand the first collection, consisting of 17 optical and 5 sun models. The homonymous material patented by the Italian company testifies its D.N.A., linked to innovation and industrial technology. Light_MATTER was indeed born from the union of two materials: Italian Acetate and light hi-tech aluminium alloy.

BAOBAB and SNAKE recall, like the names of all the other frames in the collection, The Little Prince, the literary masterpiece by Antoine De Saint-Exupéry. Rosson loved this story and identified an affinity between the values conveyed by the novel and those belonging to the brand’s philosophy.

 

BAOBAB  LB021

BAOBAB, with large square lenses, is perfect for enhancing facial details. This is an optical frame that also becomes an accessory thanks to its style, in line with the latest trends. Available in four color combinations, capable of highlight its shapes: the sober C001 Front Bright Black, end pieces detail , metal Satin « Light off », temple Bright Black, the seductive C055 with Front Ruby Red, end pieces detail , metal Sandblasted « Light Black », temple Bright Black, the energetic C061 Front Cubic Honey Havana, end pieces detail, metal Sandblasted « Light Black », temple Cubic Honey Havana,  and the elegant C063 Front Night Blue, end pieces detail, metal Shiny « Warm Light », temple Night Blue.

 

SNAKE LB021  

 

SNAKE is as sinuous as a snake with frontal characterized by a contemporary style. The innovative patented « Light_Matter » material allows to create material contrasts of metal and acetate. Innovative are also the chromatic combinations, such as C058‘s Front Etheric Pink, end pieces detail, metal Mirror « Natural Light », temple Etheric Pink. C060 with Front Cubic Honey Havana, end pieces detail Violet, metal Satin Cyclamen, temple Cubic Honey Havana; C055 Front Ruby Red, end pieces detail , metal Sandblasted « Light Black », temple Bright Black. C059 with Front Cubic Gray Havana, end pieces detail, metal Sandblasted « Light Black », temple Bright Black.

 

Each pair of glasses is also linked to Light_NEST, the company’s website, through the unique QR-code, one of the specialties of LIGHTBIRD. 100% Made in Italy product.

 

 

collection de lunettes FYSH été 2019

FYSH July 2019 releases

 

FYSH welcomes summer with two new styles featuring unique patterns and contemporary color combinations. Mixing eyewear trends with key fashion influences, FYSH is the perfect accessory for today’s confident, ambitious woman.

Featuring a rectangular shape with an uplift, style F-3633 stands out with the eye-catching zebra print pattern along the browline and temples. Laser cutting is applied on the pattern for added texture. Completed by a cut down in solid color to outline the browline and the temple edge, this frame is available in teal, burgundy rose, purple violet and brown gold.

Style F-3634 is a combination frame in a modified round shape. The metal front is encased between acetate layers in tonal hues. Metal bridge and temples add the finishing touch to this style that comes in brown matte gold, grey gun, berry gold and forest pewter.

nouveau directeur marketing de BLACKFIN Simone Favero

SIMONE FAVERO EST LE NOUVEAU DIRECTEUR MARKETING DE BLACKFIN

Août 2018 – Pramaor, l’entreprise d’Agordo (Belluno) spécialisée dans la production de lunettes en titane haut de gamme de la marque Blackfin, annonce que Simone Favero a été nommé au poste de directeur marketing, directement rattaché à Nicola Del Din, administrateur délégué.

« Nous vivons actuellement la troisième phase de Blackfin. » – commente Nicola Del Din – « Nous avons le produit et nous lui avons donné une âme en racontant notre histoire. À présent, notre objectif va encore plus loin avec un travail global sur la marque pour obtenir un design de plus en plus sophistiqué et une image plus coordonnée. Je suis certain que Simone sera une précieuse ressource au sein de l’équipe de Blackfin et qu’il nous aidera à relever le défi. »

« Blackfin est une entreprise jeune et dynamique, dont je partage les valeurs et l’enracinement dans le territoire. » – explique Simone Favero – « Je me suis senti, naturellement et totalement, sur la même longueur d’onde que Nicola, Giancarlo et toute l’équipe. Je suis heureux d’apporter mon bagage d’expérience dans cette troisième phase de Blackfin ; je pense que le moment est venu de mettre la barre encore un peu plus haut, et d’atteindre ainsi, grâce au travail et au dévouement de l’équipe, tous les objectifs que nous nous sommes fixés. » 

Favero, 35 ans, a acquis des expériences similaires dans le domaine du marketing et de la communication pour différentes entreprises, dont Standex International et Calzaturificio Scarpa Spa. Le jeune manager aura donc pour mission la coordination du travail de l’équipe dans les domaines de la communication et du marketing visuel et associé, dans le but de contribuer au parcours de croissance et de renouvellement de la marque au niveau mondial.

 

Blackfin / Looking Beyond. Always.

www.blackfin.eu

www.facebook.com/blackfin.eyewear

http://www.instagram.com/blackfineyewear/Nouveau directeur marketing 

collection de lunettes FLEYE Copenhagen

When frozen flowers inspire eyewear design August 2018 Press release: Flowers captured and photographed in melting ice blocks led to new shapes and colors in Fleye’s AW 2018/19 collection « Flowers of Denmark ». Fleye is introducing 41 new frame designs in a wide color range. Fleye Copenhagen creates eyewear with an appreciation of Scandinavian design and culture. Fleye’s campaigns are closely aligned with their Danish heritage featuring a modern twist. For their latest campaign, Fleye has found inspiration in Flora Danica – an iconic collection from the 18th century of all plants in the kingdom. Creative processTaking a fresh look at the subject, the design team has created their own floral portraits using flowers, trees, and shrubs often seen in the Danish nature. In order to set the right mood for a Winter campaign and bring more depth to the floral portraits themselves, the creatives decided to freeze flowers in ice blocks. The frozen water in the photographs enlarges and distorts the shape of the flowers, creating an interesting 3-dimensional effect. “Our idea was to emphasize the plants and illustrate their intrinsic qualities, just like the iconic Flora Danica illustrations from the 1700s, only doing so from a very new perspective. In these still-life images, taken by photographer Ida Emilie Risager, lies the inspiration for the rich and dense frame colors as well as the structures and layerings in our newest eyewear. ” – Annette Estø, Head of Design The captivating pictures led to deep frame colors, wild patterns and  bold yet light shapes on 41 new frame designs.

meilleur vente des lunettes MODO

 

7012 TEAL

 

The Teal R 1000 frame pairs an eye-catching color with innovative
and modern materials.

4515 BLSTT

This Paper-Thin Acetate frame combines our remarkably lightweight titanium with a beautiful Blush Tortoise Acetate semi-rim.

collection de lunettes INVU modele 90S Retro

Zurich, August 2018   INVU LAUNCHES 90S RETRO FASHION STYLES Today’s latest fashion is drawing on several trends from the 1990s. Cargo pants, platform sneakers, overalls and bandanas are all making a comeback. The designers from Swiss Eyewear Group took major inspiration from this period when they designed a series of small INVU ovals, squares and hexagonal stainless steel sunglasses. The highly fashionable candy colored lenses along with matching mirror coatings complete a true and so trendy 90s retro look. While the styling inspiration is from the 1990s, the technology that went into manufacturing these sunglasses is state-of-the-art. The latest frame materials and Swiss Eyewear Group’s ultra polarized lenses are featured. Retailed at Euro 59, this new array of INVU sunglasses are a true bargain, offering incredible value to consumers around the globe. To learn more about INVU, visit invueyewear.com or contact us at info@swisseg.com

collection de lunettes SUPREFLEX KIDS

 

SUPERFLEX KIDS – 2018 COLLECTION

“Express Your Colorful Self”

 

 

An explosion of energy and cheerfulness lies at the heart of the new Superflex Kids collection. Color is the main inspiration accompanied by eye-catching details such as funky patterns, special textures, glitter elements and bold contrasts, which make for a fun fashion statement for kids of all ages. Designed with real kids in mind, all Superflex Kids models are constructed with spring hinges for extra durability, comfort and fit.

 

 

For the boys, the 8 new styles (3 stainless steel, 4 combo and 1 acetate) all have a sporty, casual look and emulate dad’s fashion choices with vibrant, trendy colors.

 

Styles SFK-189, SFK-195 and SFK-200 are spirited stainless steel frames featuring two-tone coloring. Creating an eye-catching contrast, the secondary coloration is applied to the raised laser cut patterns of the temples: racing stripes for SFK-189, herringbone for SFK-195 and linear matrix stripes for SFK-200. In style SFK-189 a thin line is engraved along the browline and finished in the same contrasting color of the temple pattern.

 

Model SFK-191 combines a stainless steel front with acetate temples featuring a surprising new “twist” lamination where the acetate is rotated to showcase its back side highlighting the triple coloration and the stripe detail.

 

Beveling along the front and the end pieces gives a layered look to the triple laminated acetate of style SFK-193, which is enriched by double metal pin dots at the end pieces and temples for a retro feel.

 

For the young professionals, styles SFK-187 and SFK-197 give a modern twist to classic shapes. With a rounded square shape and a dropped bridge, SFK-187 combines matte and translucent shaded acetates while square style SFK-197 features two-tone coloring and molded temples.

 

With a retro inspired modified square shape, model SFK-201 comes in a triple laminated acetate. It features metal inlay arrows at the end pieces and the temples that are molded after traditional 50’s style to complete the vintage feel.

For the girls, the Superflex Kids 2018 collection features 10 new on-trend styles (3 stainless steel, 1 combo and 6 acetate) that focus on feminine colors, patterns and details to please the younger fashionista.

 

SFK-188, SFK-190 and SFK-199 are stainless steel frames that play with two-tone coloring and exclusive patterns: while SFK-188 and SFK-190 feature temples laser etched in floral and geometric design, temples of SFK-199 are highlighted by 3D printed in different vine and flower patterns for a textured feel.

 

Combination model SFK-203 showcases a square shape with an uplifting metal front in striking color tones. Acetate temples are brought to life in a multi-color polka dot pattern that is sure to catch attention.

 

The vintage round shape of SFK-186 reflects one of 2018’s biggest eyewear trends. It is modernized by a translucent acetate front and multi colored tortoise temples showcasing an eye-catching sophisticated palette.

 

Also featuring the popular round shape is model SFK-202. With a super cool gradient acetate and glitter on the top to match the translucent acetate on the bottom, this frame has been conceived to make any girl sparkle.

 

Style SFK-192 is a combination of super cool details: a glitter acetate is matched with bright colors and original patterns, from cross match plaid to zebra stripes to sketched floral design, creating the perfect accessory for the girl that wants to rock the playground.

 

Style SFK-194 is front and center with a fun quadruple laminated acetate featuring a laser cut down pattern on the temples to reveal the contrasting colors in a floral decoration.

 

The modified square eyeshape of model SFK-198 has a gentle upsweep which creates a flattering, feminine profile. The temples feature a fun two-tone polka dot pattern that matches perfectly with the smokey acetate of the front.

 

Rounding out the collection with its unmatched glamorous style is model SFK-196, a distinctly feminine acetate frame that combines a candy color front with confetti glitter temples: every girls’ dream frame!

For more information about Superflex Kids, please visit westgroupe.com/superflex-kids/

 

collection de lunettes KOMONO Printemps / été 2018

KOMONO OPTICALS SPRING/SUMMER 2018

Get real. Get vulnerable. Get unfiltered.

 

 

Let’s be honest, choosing optical frames is personal. They’re on your face all-day, every-day. They’re an extension of your identity and allow you to express who you truly are. This season, KOMONO invites you to drop the façade, lead with personality and show-off your true colors. After all, life is more interesting when uncut and unfiltered.

 

The Elementary Collection returns with clean design and new colorways that redefine lightweight frames.

 

Established favorites like the Clovis and the Maurice have received an injection of fresh colors like Scarlet and Powder Pink.

 

And Gold joins the collection for those seeking a look of understated luxury.

 

For more information about KOMONO, please visit www.komono.com

 

collection de lunettes SS18 par MODO