collection de lunettes de la marque KLiiK Denmark March 2020

KLiiK denmark March 2020 collection

Taking its direction from the clean, modern aesthetic of Scandinavian design, the new collection features bold colors and custom design elements for March 2020. Drawing from key fashion influences, the new models offer a minimalistic look for the narrow PD clientele.  

NEW: Introducing Universal Fit to the KLiiK denmark collection. Style K-670 features a translucent acetate with a unique woodgrain pattern to bring out the earthy tones. The double cubed spring hinge adds a touch of metal to the acetate frame available in color combinations of black smoke, blue smoke, and hazelnut smoke. 

Combination style K-672 is a classic aviator that is ultra-lightweight in TR-90 rims. This style is made to stand out for its semi-translucent rims that sandwich the thin metal frame. Linear cut-outs at the end pieces add the finishing touch. This style is available in black gold, grey, and violet. 

For ladies, two new styles featuring unique color combinations and custom laminations are added to the collection.  

Style K-671 is a rounded square that offers a vibrant pop of color to contrast the frame’s matte finish. The front features a brilliant chromatic finish on the beveled edge along the brows and lower rims in color blocking color combinations to create a bold contrast. This style is available in black gold, brown turquoise, charcoal blush, and wine gunmetal. 

Stainless steel style K-673 features metallic polished eye rims that create an outlined effect against the matte colored browline and temples. This flat metal, square shape frame is softened by the color palette of black rose gold, taupe silver, wine black and gold blush.

For men, style K-669 features a square stainless-steel front, highlighted by a TR-90 browbar in a contrasting tone. Super thin and lightweight with flat metal temples, this style is available in black demi, grey black and silver crystal

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collection de lunettes EVATIK March 2020

EVATIK March 2020 collection

Minimalistic and architectural designs made with the finest materials define the new EVATIK collection for March 2020. With equal focus on fit, function and aesthetics the new styles provide uncompromising comfort with luxury appeal. 

For men requiring a larger eye size, stainless steel style E-9203 is a new take on the classic navigator. The polished frame is contrasted by the matte finish of the eye rim. Ultra-thin and lightweight with flat metal temples and screwless hinges, this style is available in metallic hues of black light gun, gunmetal and black gold. 

Style E-9204 is a classic rectangular shape with a straight browline. The square hinge creates a design detail, accentuated by the contrast in color. With a matte finish, this style is available in black grey, navy grey, and charcoal red.

Titanium style E-9205 is a semi-rimless rounded square shape. The browline features classic masculine hues in a matte finish to contrast the color-blocked bridge and temples. The stylized temples with its unique engraved linear pattern and custom hinge for added durability adds the finishing touch. This style is available in black gunmetal, navy gun, and grey light gunmetal. 

Stainless steel style E-9206 is a classic round in an ultra-thin profile with a stylized bridge. The high shine finish of the frame is contrasted against the matte painted eye rim in a contrasting color. Available in black light gun, gunmetal, and black gold. 

collection de lunettes NIRVAN JAVAN 2020

OPTI 2020 

The Swiss brand comes fresh  with a glimpse of the newest collection

 

 

NIRVAN JAVAN EYEWEAR constant development has lead to the creation of the first shiny optical frames. The collection has a different appearance and gives the puristic models a new character. Colours and shapes are created with care to affirm the pursuit of perfection and elegance that makes NIRVAN JAVAN unique.

 

collection de lunettes NIRVAN JAVAN Eyewear

 

 

The purism of the shapes for a timeless elegance

 

NIRVAN JAVAN – brand run by the Swiss designer Nirvan Javan – with Persian origin – debuts at the next edition of OPTI Fair, in YES Independent Design area, Pavilion C2 Booth 337, which will take place in Munich from 25th to 27th January 2019.

 

The upcoming Swiss brand is featured by eyewear with puristic and elegant designs. The spectacles are produced with high quality material and they are made for highlighting own personal style. Clean and essential shapes give to whom wears NIRVAN JAVAN models a timeless elegance. NIRVAN JAVAN EYEWEAR presented matt acetate models, because of – for the designer – enhances the lineaments of the face. Afterwards the eyewear collections are developed with new metal models capturing the spirit of time in a slight retro look.

 

NJE 11 the iconic acetate model

Matt acetate frame with pastel tones creates a smooth effect, enhancing the neutral and elegant style. The most popular model combines perfectly lines and tones with several looks: from elegant and formal to casual and urban style.

 

NJE 25  the iconic metal model

NJE 25 it’s a round – style timeless model, so beloved by famous people from culture, politics and art fields. The old style shapes and metal golden tones exalt a refined elegance, one of the symbols of the Swiss brand.

 

NJE S12 a puristic sunglass model

The new sun collection represents the spirit and the principle of NIRVAN JAVAN. High quality frames with defined stylistic shapes with a puristic and timeless design, Carl Zeiss lenses are coated by backside anti-reflection and also can be available with polarized lenses. With NIRVAN JAVAN sunglasses there is no compromise between elegance and eyes protection, BECAUSE YOU CAN keep on your style without lose the eyes care.

NIRVAN JAVAN debuts at OPTI 2019 in YES Independent Design area, Pavilion C2 Booth 337

OKIA « FRAMEOUT » la premiere collection en 3D

OKIA: “FRAMEOUT”, THE FIRST 3D PRINTED EYEWEAR COLLECTION FEATURING THE REVOLUTIONARY 360° HINGE, DEBUTED AT MIDO 2018

 

 

OKIA announced the launch of “FRAMEOUT”, the first 3D printed eyewear collection featuring the revolutionary 360° Hinge, at Mido 2018.

 

Always committed to research and innovation, OKIA opens up completely new and unlimited design possibilities through this surprising collection, according to the unlimited inspirations that can come from anywhere around us. The “FRAMEOUT” collection adds small details such as lines, layers and structures that we see every day in our life into the eyewear. Thanks to the 3D printing technique, even the simplest design can become an authentic eyewear masterpiece.

 

The “FRAMEOUT” collection includes 3D printed glasses that not only ensure a wonderful and up-to-date look but also offer a supreme comfort wearing experience to the user, without compromising style. Thanks to 360° Hinge – a 360o rotated integrated hinge with worldwide invention patent by OKIA which successfully passed a 10,000 times of rotation test – the temple can be bended 45 degrees outward and 25 degrees upward and downward, as well as rotated 360 degrees: this enhances the eyewear’s durability and makes it more valuable. From a design point of view, glasses can be customized and built more easily by 3D printing than by traditional acetate CNC or injection.

Developed in partnership with SFERED – an Amsterdam based company specialized in developing advanced technologies for customized eyewear – the new “FRAMEOUT” collection has been conceived by OKIA from the first sketch to the final 3D printed product. Thanks to a state-of-the-art 3D scanner, it is possible to obtain a high-resolution 3D scan of the customer’s face in just 1 second. Then, by means of the SFERED Platform, a software for the customization of eyewear based on a patented unique technology, adjustments can be made and the 3D scan can be converted into a production file. As soon as the 3D printerreceives the production file, a perfect-fitting and tailor-made pair of glasses can be produced.

Nothing is impossible if we keep innovating and now, thanks to the new “FRAMEOUT” collection, OKIA can integrate the revolutionary 360° Hinge and the innovative 3D printing technique into the eyewear and offer completely out-of-the-box designs to their customers.

 

LET’S FRAMEOUT OF THE BOX!

collection de lunettes SS18 par MODO

 

collection de lunettes KOMONO

KOMONO UNVEILS STRUCTURED OPTICALS RANGE,

BUILT ON STRONG 2016 LAUNCH

 

 

For their latest Opticals collection, KOMONO has built on their successful 2016 debut at SILMO Paris, and channeled this momentum into a new line of frames.

 

This year, the KOMONO team kept their search for inspiration close to home, focusing on Antwerp’s heritage as an oasis for contemporary design with modern materials. The collection features an architectural aesthetic and structural feel that is entirely Antwerp and unmistakably KOMONO. To bring these qualities to life, the photo shoot for this collection was captured at Antwerp’s leading international arts campus: deSingel.

 

A crisp and compact range, Opticals brings the same stylish vibe of KOMONO sunglasses to prescription frames. KOMONO will unveil three collection highlights, each showing their unique perspective on modern design. The Elementary collection is the star of show, an ultra-thin minimalist metal series. Also on the roster, the popular Clovis style grows into a distinct family with three new styles. And rounding out the Opticals offering, KOMONO introduces an exciting new acetate block: Clear Demi.

For more information about KOMONO, please visit www.komono.com

 

collection de lunettes KIYOSHI TAKUMI

nouveau modèle FW17 de lunettes MODO

Le modèle FW217: les derniers modèles enrichissent de nouvelles formes et de couleurs inédites les innovations monture MODO, inspirées de l’architecture.

 

lunettes ELBLOCK

EBLOCK

A NEW SOCIAL CAMPAIGN IS GOING TO START

BETWEEN HIPSTER AESTHETIC AND “MOUNTAIN” SOUL

 

The Cadore eyewear company is pointing “to share” on the web, 

with to goal to win optics and final consumers 

In a society that moves ever faster, even the communication becomes “dynamic”.  For the launch of the sun-clip frames – which will be available in stores from September 2017 – EBLCOK  will rely on an alternative campaign:  a “story telling” that animates a short video.  Thirty-second of pictures to tell, at the same time, a story and the essential of a brand:  coherence, research and seriousness, supported by  the great know-how of the company –Som Eyewear –  that claim over 40 years of activity in the frames industry. The brand has benne able to contaminate the tradition with technological innovations, giving to the collection a contemporary breath. So, sophisticated shapes, the importance of the materials and the expressive effectiveness of the colours, blend into a unique “expertise”. An eyewear with a double soul:  “citizen” in the aesthetics and “mountain” in his soul, that maintains its personality in the city but doesn’t forget its roots.

The video –which will be shared in the social on June the 21st,  first summer day – will tell all this, with a fresh and immediate language, to conquer a young and dynamic audience. The protagonist is a classical hipster – a modern bohemian, conscious and unconventional, original but not overbold. He is attentive to details, he loves simple, linear shapes, fluid designs; just EBLOCK frames. Hi is a “Messanger”, a modern Ermes, he breaks into traffic to complete his mission, just to deliver a message. He wraps  it up then takes his bike and goes, hi reaches his destination and someone opens the door……….(to find out how it goes, just connect to the social profile of the company: https://www.facebook.com/eblock.it/).

 

The “call to action” towards the consumer? The cool and fascinating images have the goal to capture ones attention and encouraging to comment. Who will comment – through a messenger – will receive a personalized message, a phrase of luck and, in turn, will tag other people who will receive the good wish  message. The power of detail and imagination will support the strength of the video itself: it will thus create an addicted community of Eblock.

 

The Social Campaign and the video have been designed and made by Larin Group