Posts Tagged ‘lunettes kollektion’

collection de lunettes LIGHTBIRD

18 avril 2019
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LIGHT_MATTER

THE FIRST LIGHTBIRD’S COLLECTION 

 

 

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LIGHTBIRD is the new brand in the eyewear panorama founded by the Italian designer Corrado Rosson. The 100% Made in Italy brand 

 

Light, passion, innovation and color are core aspects of the Bellunese brand that designer Corrado Rosson wanted to express in his first independent collection.

 

The innovation is in the D.N.A. of the brand, LIGHTBIRD in fact adopts a new material called Light_MATTER, derived from the union of two materials: Italian acetate and light alloy of high-tech aluminum. Light_MATTER collection is also the name given to the first collection, consisting of fifteen models of which thirteen are optical, man, woman and unisex, and two sunglasses models for woman.

 

The names of the models – Heart, Planet, Desert, Fox, Queen, Vulcan, Earth, Moon, Prince, Asteroid, Water – are inspired by the places and characters of « The Little Prince » and evoke aspects of the brand values such as passion, light, balance, naturalness in wearability, the material and the importance of quality style and materials.

 

The geometries are characterized by an alternation of lines and shapes that can be sharp and decisive, as in FOX LB002 model for men, or rounded and sinuous, as in PLANET LB003 model for women. The colors choice is dynamic, ranging from monochromatic tone-on-tone models to two-tone models with animalier acetates or strong colors. The innovative composite material Light_MATTER allows playing on the chromatic contrasts between the two materials that make up the front. They range from the Mirror « Natural Light » combined with a very modern Etheric Pink acetate, to a Hi-Tech Anthracite « Light off » combined with brightly colored plastics, such as Light Orange or more tone on tone like Bright Black.

 

HEART – THE ICONIC MODEL

 

The iconic model created for the first collection is HEART, the only feminine frame able to stand out in the world of eyewear. With its appearance, this unique model has the ambition to communicate all the values contained in the new brand.

 

« Heart wants to be a vehicle for a message: great passion, creativity, Made in Italy and, being the heart of a bird, is the allegory of the man who tends to rise, fly, even if by nature he cannot do it. However, at the same time, this angular heart represents the conflict in the human soul, the representation of contrasts and impulses that often make you accomplish the unexpected and make life so intense and exclusive.”

 

One of the distinctive elements of LIGHTBIRD is technology, not only productive but also linked to the digital world. In the temple tip the QR code, scanned through the camera of a common smartphone can connect you digitally to Light_NEST, the « nest » of Lightbird. The optician, agent and end customer will thus automatically create a community that, through the company portal, will create opportunities for loyalty and work.

PLANET LB003 WOMAN SUNGLASS 

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The sun model PLANET is characterized by a retro style shape. The rounded lenses bring us back to the great splendor of the first decades of the twentieth century, but the innovative production system leads to a contemporary style. On the left lens there is a small detail that refers to the logo of LIGHTBIRD: the bird’s eye. The women’s sun collection includes three colors including an exciting Etheric Pink contrasted by a front Mirror « Natural Light » and Mirror Pink lenses. The other two-color variations used for this woman’s sun model: Total Black with anthracite « Light off » and smoky grey lenses; Total Soft Brown Havana combined with a « Warm Light » metal and shaded Brown lenses.

HEART LB001 ICON FEMININE SUNGLASS

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For the launch of the new brand, HEART – LB001 was created, an all-women model designed to represent the brand’s concept in an iconic way. Corrado Rosson reinterprets and creates his own version of the heart-shaped glasses, a great evergreen classic of the ’60s, taking the heart of the stylized logo LIGHTBIRD. There are three chromatic proposals: Total Light Blue with a « Natural Light » satin metal and Blue gradient lenses; Total Bright Black with a « Light off » anthracite satin front and Yellow multilayer lenses; Total Soft Brown Havana with « Warm Light » satin metal and Brown gradient lenses.

DESERT  LB013

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Clean lines and innovative Light_MATTER material. The dynamic-colored frames and the monochromatic front in hi-tech metal make DESERT a decisive and contemporary men’s eyewear. Ideal for both an informal casual look and a youthful formal one. The model is available with acetate frames in four colors combined with the different shades of the metal front. Total Soft Brown Havana combines with a satin Navy Blue metal, Total Chocolate Brown with Light Brown satin metal, Cubic Old Red Havana with Bright Black temples and a satin Warm Light metal front. The Light Green frame, which evokes Nature, contrasts with the light grey temples and the anthracite « Light off » metal front.

FOX LB002

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The FOX men’s optical model is dedicated to those who love to follow the style without sacrificing visual well-being. The minimal shape is enhanced by the contrast of materials, on the part of the lenses, where the metal placed frontally meets the acetate. The frame is total color. The model is available in four shades. The elegant model in Total Bright Black with metal front « Light off » satin Anthracite. The C042 evokes beaches and summer thanks to the Total Cubic Honey Havana frame and the « Warm Light » metal front. For an important evening, the Total Night Blue with its satin metal front Blue Navy is the ideal model. The C026 color model with a sporty, youthful cut and Light Orange frame, Bright Grey temples and « Light off » Anthracite metal.

VULCAN LB 006

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In honor of its name, the VULCAN optical frame – a force of Nature – is characterized by strong color contrasts. The innovative material Light_MATTER in this case generates a strong contrast that characterizes the color C026. The monochromatic anthracite metal front « Light Off » contrasts with the Light Orange acetate just like the incandescent lava on the slopes of a volcano. The essential lines of the silhouette make Vulcano a pair of glasses for a contemporary man and adapts to every face. Ideal for both a casual, informal look and a youthful, sporty one. The model is available in four shades. To distinguish itself in elegant occasions, the Total Bright Black with front in anthracite metal satin « Light off », the Total Soft Brown Havana with the metal of the front « Warm Light » satin, the Total Night Blue with the front Blue Navy satin to be always ready for any type of event.

 

QUEEN LB 010

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The woman’s model of the first collection of LIGHTBIRD offers lines of strong femininity, a sinuosity that evokes a woman with a « fifties » style, always « queen » of her way of being and contemporary thanks to the use of materials of the latest generation.

A woman’s optical frame that adapts to the personality of the wearer or to the personal fashion style. QUEEN is available in warm Nuance for the C013 in Total Cubic Havana with the metal « Light off » satin Anthracite; in Total Bright Violet with the metal in Light Violet satin that gives that touch of color to everyday life. Elegant and with a smoother impact for the C051 in Total Bright Face Powder with « Warm Light » satin metal front. Darker and stronger shades for the Total Soft Brown Havana with the front in « Light off » satin metal in the color Anthracite.

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collection de lunettes VAVA Eyewear printemps 2019

8 avril 2019
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VAVA EYEWEAR | SPRING 2019 PREVIEW

THE NEW WL0013 MODEL
For the upcoming Spring 2019 Vava presents new eyewear from the White Label,

the more classical line which identifies with simplicity, cleanness and purity.

 

The WL0013 model surprises for its iconic round shape and it’s made in cellulose acetate material

from the Italian brand Mazzuchelli.
VAVA is using their new and exclusive “eco-friendly” line M49. It is a Cellulose Acetate produced from cotton and wood-pulp fibres manufactured under a new formulation using substances from renewable sources.

It keeps all the aesthetical and performance characteristics of the traditional acetate.

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This frame is available in 7 outstanding colours:

Black, Black Matte, Grey, Grey Matte, Light Grey, Light Grey Matte, Red and Havana.

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VAVA is very much inspired by Architecture and Industrial Design.
There is a strong interplay between the design elements involved in architecture / industrial design and VAVA designs.

We like to picture eyewear as an architectural design piece.

 

VAVA’s glasses have a sophisticated, contemporaneous and urban look.

They are relaxed, subtly futuristic, conceptual and timeless.

VAVA designs are based in three principals: function, concept, design.

collection de lunettes de soleil par KOMONO

1 mars 2019

KOMONO: SOLID AND SOLID FLUSH SUN COLLECTIONS

 

 

Solid Collection

 

Frames with presence, frames with power. The Solid Collection puts a fresh spin on rectangular and cat-eye

frames. Featuring all-new temple designs and colorways with beachy vibes, the season-stealing Solid Collection is KOMONO’s cure for the summertime blues.

Solid frames in bold new colors that capture the spirit of summer.

 

The Brooklyn and the Lucile are available in All Black and Sand.

The Kelly is available in All Black and Rum.

The Jessie is available in Pacific, Nude and Black Tortoise.

The Ellis is available in Black Tortoise, Sahara and Zircon.

The Harley is available in Black Tortoise, Latte and Ruby.

 

 

Solid Flush Collection

 

Re-invented lenses give an extra touch to this already striking collection.

 

The Brooklyn Flush is available in Pacific and Tortoise.

The Lucile Flush is available in Powder Pink and Clear Demi.

The Kelly Flush is available in Pacific and Powder Pink.

 

For more information about KOMONO, please visit www.komono.com

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collection de lunettes de la marque LUNETTES KOLLEKTION

23 janvier 2019
LUNETTES KOLLEKTION – CONCRETE DREAM
 
Shh… It’s been a little quiet here at LK headquarters as of late. 
That’s because we’ve been working on a new collection!
This season, Lunettes Kollektion turns its eye inward to draw inspiration from something close to home and close to our hearts — Torstrasse. 
This unlovely Berlin boulevard full of gray angular architecture and start-up optimism is where we were born, and where we will stay. 
Our new frames borrow freely from the hard geometries of the buildings, and the vivid graffiti that shocks the street corners with color. Feel the pulse of the city, see it race — through a new lens.  
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collection de lunettes ULTRA LIMITED

26 septembre 2018
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ULTRA LIMITED PARTNERS WITH OPTICAL AGENCY IN HOLLAND

 

 

September 2018. Ultra Limited – eyewear brand owned by the young Italian 450 Srl, that has made uniqueness, artisan craftsmanship and color its trademark – announces a partnership agreement with Optical Agency for distribution of its prescription eyewear frames and sunglass collections in the Netherlands.

 

Founded in 2010 by Onno Korsen and Annemieke Diepeveen, Optical Agency supplies quality prescription eyewear frames and sunglasses to independent Dutch opticians. The company is well-known for its personalized business approach and professional support to clients, impeccable service, fast delivery times and competitive prices.

 

“This strategic partnership is pivotal to launching our business in the Netherlands”, remarks Tommaso Poltrone, Co-CEO and Marketing and Export Manager for Ultra Limited. “Onno and Annemieke are extremely competent and proactive and we are truly honored to work with them.”

 

Ultra Limited will officially unveil the partnership with Optical Agency at the Hall of Frames optical show in Nijkerk, September 9-10.

 

To learn more about Ultra Limited, visit www.ultralimited.it

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nouveau directeur marketing de BLACKFIN Simone Favero

11 septembre 2018

SIMONE FAVERO EST LE NOUVEAU DIRECTEUR MARKETING DE BLACKFIN

Août 2018 – Pramaor, l’entreprise d’Agordo (Belluno) spécialisée dans la production de lunettes en titane haut de gamme de la marque Blackfin, annonce que Simone Favero a été nommé au poste de directeur marketing, directement rattaché à Nicola Del Din, administrateur délégué.

« Nous vivons actuellement la troisième phase de Blackfin. » – commente Nicola Del Din – « Nous avons le produit et nous lui avons donné une âme en racontant notre histoire. À présent, notre objectif va encore plus loin avec un travail global sur la marque pour obtenir un design de plus en plus sophistiqué et une image plus coordonnée. Je suis certain que Simone sera une précieuse ressource au sein de l’équipe de Blackfin et qu’il nous aidera à relever le défi. »

« Blackfin est une entreprise jeune et dynamique, dont je partage les valeurs et l’enracinement dans le territoire. » – explique Simone Favero – « Je me suis senti, naturellement et totalement, sur la même longueur d’onde que Nicola, Giancarlo et toute l’équipe. Je suis heureux d’apporter mon bagage d’expérience dans cette troisième phase de Blackfin ; je pense que le moment est venu de mettre la barre encore un peu plus haut, et d’atteindre ainsi, grâce au travail et au dévouement de l’équipe, tous les objectifs que nous nous sommes fixés. » 

Favero, 35 ans, a acquis des expériences similaires dans le domaine du marketing et de la communication pour différentes entreprises, dont Standex International et Calzaturificio Scarpa Spa. Le jeune manager aura donc pour mission la coordination du travail de l’équipe dans les domaines de la communication et du marketing visuel et associé, dans le but de contribuer au parcours de croissance et de renouvellement de la marque au niveau mondial.

 

Simone Favero

Blackfin / Looking Beyond. Always.

www.blackfin.eu

www.facebook.com/blackfin.eyewear

http://www.instagram.com/blackfineyewear/Nouveau directeur marketing 

collection de lunettes FLEYE Copenhagen

10 septembre 2018
When frozen flowers inspire eyewear design
August 2018

Press release: Flowers captured and photographed in melting ice blocks led to new shapes and colors in Fleye’s AW 2018/19 collection « Flowers of Denmark ». Fleye is introducing 41 new frame designs in a wide color range.

Fleye Copenhagen creates eyewear with an appreciation of Scandinavian design and culture. Fleye’s campaigns are closely aligned with their Danish heritage featuring a modern twist. For their latest campaign, Fleye has found inspiration in Flora Danica – an iconic collection from the 18th century of all plants in the kingdom.

Creative processTaking a fresh look at the subject, the design team has created their own floral portraits using flowers, trees, and shrubs often seen in the Danish nature. In order to set the right mood for a Winter campaign and bring more depth to the floral portraits themselves, the creatives decided to freeze flowers in ice blocks. The frozen water in the photographs enlarges and distorts the shape of the flowers, creating an interesting 3-dimensional effect.

“Our idea was to emphasize the plants and illustrate their intrinsic qualities, just like the iconic Flora Danica illustrations from the 1700s, only doing so from a very new perspective. In these still-life images, taken by photographer Ida Emilie Risager, lies the inspiration for the rich and dense frame colors as well as the structures and layerings in our newest eyewear. ” – Annette Estø, Head of Design

The captivating pictures led to deep frame colors, wild patterns and  bold yet light shapes on 41 new frame designs.

meilleur vente des lunettes MODO

6 septembre 2018

 

7012 TEAL

 

The Teal R 1000 frame pairs an eye-catching color with innovative
and modern materials.

4515 BLSTT

This Paper-Thin Acetate frame combines our remarkably lightweight titanium with a beautiful Blush Tortoise Acetate semi-rim.

collection de lunettes INVU modele 90S Retro

5 septembre 2018
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Zurich, August 2018

 

INVU LAUNCHES 90S RETRO FASHION STYLES
Today’s latest fashion is drawing on several trends from the 1990s. Cargo pants, platform sneakers, overalls and bandanas are all making a comeback. The designers from Swiss Eyewear Group took major inspiration from this period when they designed a series of small INVU ovals, squares and hexagonal stainless steel sunglasses. The highly fashionable candy colored lenses along with matching mirror coatings complete a true and so trendy 90s retro look.
While the styling inspiration is from the 1990s, the technology that went into manufacturing these sunglasses is state-of-the-art. The latest frame materials and Swiss Eyewear Group’s ultra polarized lenses are featured. Retailed at Euro 59, this new array of INVU sunglasses are a true bargain, offering incredible value to consumers around the globe.

To learn more about INVU, visit invueyewear.com or contact us at info@swisseg.com

collection de lunettes spéciale Silmo par OKO by OKO

3 septembre 2018

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Groupe OKO PARIS LUNETTERIE

2018

 

COURANTS COSMOPOLITES. LUNETTE INTEMPORELLE.

STYLE RETRO.

zOOm SUR LA LUNETTE métal NY25 collection NEW YORK

#pourelle

#gooddesignforgoodpeople

Cette collection New York (NY) porte bien son nom puisqu’elle s’inspire de courants cosmopolites et pluriculturels à l’instar de cette ville souvent décrite comme « la capitale du monde ». 

Elle s’inscrit parfaitement dans l’ADN de la marque OKO by OKO « créateur de lunettes pour tous » dans une démarche de démocratiser la « world optic » c’est-à-dire de rendre la lunette créateur accessible à tous et partout dans le monde !

Entièrement fabriquée en acier ciselé, cette lunette est un concentré de finesse, de légèreté et de confort. 

FOCUS sur le modèle NY25, au look rétro, élégant, intemporel, universel et très tendance qui séduira les femmes en recherche d’un style épuré, créateur mais distinctif.

OKO by OKO Paris – créateur de lunettes pour tous depuis 1999 – good design for good people.

Pour voir l’ensemble des coloris de la gamme NY25, rendez-vous sur le site http://www.okoparis.com

OKO PARIS LUNETTERIE – 94/96 rue Victor Hugo – 94200 IVRY S/SEINE – FRANCE

Tél. +33 (0)1 45 15 27 27 – Fax. +33 (0)1 45 15 27 25

WWW.OKOPARIS.COM

Facebook/oko.paris.lunetterie

Twitter/@OkoLunetterie